Small business news; tips; networking | BizSugar | User | GaryShouldis | Commented

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GaryShouldis commented on the following stories on BizSugar

Google My Business: Post Specials, Updates and Promotions Directly To Your Listing

"The GMB listing is tied directly to your local business, so yes, if you do a brand search it pretty much always pops up. It also comes up when people do a search for your category. Like with SEO, how high you show up for category searches depends on your local SEO and the strength f your GMB listing. This video shows you the difference. https://www.youtube.com/watch?v=Fks4pK8-yBM "

Google My Business: Post Specials, Updates and Promotions Directly To Your Listing

"GMB is worldwide and is vital for local businesses in any market where Google is the dominant search engine, which is most countries. Every local business should have a listing, it's free!"

What is Hyperlocal Marketing?

"Yes, you can do both if needed, though hyperlocal is usually reserved for location based local businesses. Though, franchises use this strategy to create hyperlocal marketing campaigns all over the world, so yes, you can have both : )"

What is Barnacle SEO? - YouTube

"It's named after the arthropod, attach yourself to something going somewhere and enjoy the ride while someone else does the work. : )"

Mayday Call on May 25

"Congrats Martin, you are a blogging and podcast veteran! How do you feel about the direction blogging and podcasting is going in?"

Why Advertising Campaigns Fail - 3Bug Media

"I think the biggest reason is a lack of planning. Most small businesses are reactionary when it comes to advertising, waiting for a salesperson to sell them on a newspaper ad or some online marketing. Rarely do they take the time to understand who they want to target, what they want to say to them and what they plan to offer them."

Why Advertising Campaigns Fail - 3Bug Media

"Tracking your campaigns and analyzing the results is the only way you can improve your advertising. Unfortunately, most small businesses don't do it and repeat the same mistakes over and over."

How To Find a Hosting Service for Your Business Website - 3Bug Media

"Agreed."

Google Adwords: Search vs Display Campaigns

"Yes, there are several advertising options in Google Adwords, all targeting a different type of audience."

Google Adwords: Search vs Display Campaigns

"Thanks!"

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