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Does your company market to consumers using mobile devices? Have you developed or are you getting ready to develop mobile apps for your business? Then you’ll want to know some surprising news about which mobile platform is taking the lead with consumers. Surprise: It’s not the iPhone.
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Last year free shipping took on greater importance than ever for ecommerce websites. With price issues foremost on consumers’ minds last holiday season and again this year, many shoppers won’t even consider buying from a site that doesn’t offer free shipping (I know – I’m one of them). In fact, one Read More

As a fitness devotee, I’m always on the lookout for new ways to mix up my workout. And while this may surprise you, I’ve found one of the best ways to work in some new activity is when I’m traveling. Now, Reuters reports that more hotels are getting in on this game by offering guests a wider variet Read More

Do you use incentive programs to motivate your staff? Although incentives are often used for in-house sales teams, a new study from Staples Advantage shows that all kinds of employees value rewards programs and that they can be effective tools.
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Are you looking for new sources of capital for your business? If you’ve had trouble getting financing from banks, there is one other source you may want to tap into: your own customers.
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Are you using questions and answers to grow your small business? If not, you’re missing out on a profitable opportunity. New data from Compete, reported by eMarketer, recently took a look at three popular Q&A sites and what kinds of users each attracts.
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With the economy still uncertain and fears of a double-dip recession rearing their heads, many small business owners may be rethinking their prices. Is it time to cut your prices even more or offer additional deals and discounts? Or can your business not bear any further price-slashing?
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If you think today’s grandparents are wearing housecoats, using walkers and living on skimpy pensions, think again. A new study of grandparents from Metropolitan Life, reported by MediaPost, finds that most are Baby Boomers aged 45 to 64 (still of working age) who have money to spend and are spendi Read More

How does age affect what users do on Facebook? A new study by SocialCode, reported in MediaPost, shows that while younger users may be more likely to “like” your brand, it’s the older users who actually take action and click through to your website.
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Are you a small retailer gearing up for the holiday sales season? Then new data from Motista can offer some useful insights into how to sell this year. The key focus of the study was the importance of emotional connections with retailers.
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