ShawnHessinger submitted the following stories to BizSugar

AllBusiness sales advisor Keith Rosen describes the techniques for leaving the kind of voice mail message that will encourage potential customers to call back. When calling potential customers cold it can be difficult enough to figure out what to say and how to present your product or service when you get a live person on the other end of the line Read More
Creating an employee training program for your small business can be one of the most important aspect of running a successful business. Here Mike Kraus, retail expert at AllBusiness gives you some ideas about where to begin. Remember that creating an employee training program doesn't just help your employees. It also helps your customers by setti Read More
The state of Florida is offering "economic gardening" to help small business in the economic downturn, the Miami Herald reports. Two institutions are beginning to collect applications from companies for loans of between $50,000 and $250,000 for working capital, employee training and salaries for newly created jobs. For more information, see www. Read More
Off shoring may not always be the answer whether you run a small or medium sized business says Paul Spiegelman, a business owner who says cutting employees goes against his company's culture and that outsourcing necessarily helped his competitors much. Read the rest of Spiegelman's evaluation of the outsourcing trend in this article from Entrepr Read More
Yes, it's probably happened to all of us. An overdue account creates a difficulty for any operating business trying to decide how to finally collect and how much time to spend. In this video from SBTV expert Cliff Ennico gives some insight about the steps to take when faced with a client that simply will not pay. Start diplomatically and move on Read More
This slide presentation on startup expert Dr. Susan L. Reed's six tips to recession-proof your business reviews some of the basics of building a good business in the first place. Great customer service, increased value, connecting to give instead of get: It's all part of creating a great business no matter what the economic environment. See the Read More
Ever wonder how to follow up with business prospects without being annoying? Keith Rosen, sales advisor at AllBusiness.com gives a sample in this video of how to talk to a prospect for permission to follow up if a potential client or customer simply isn't yet ready to buy. Here is a sample of Keith's technique. Read More
Small business coach Michael Port, author of "Book Yourself Solid" talks about how to market your small business or expertise without trying to condense it into the so-called elevator speech. (He explains what that is too in the video). Michael suggests slowing down and having a conversation about who you are and what you do instead of letting y Read More
When Goldman Sachs announced $500 million in funding for "small business" many small companies hit hard by the recession lined up to get a piece of the action...only to find they didn't fit into the company's criteria for planned recipients of the funding. For more, read the story from the Wall Street Journal's online network in the small bus Read More
One easy way to promote your business is through customer testimonials. Asking satisfied customers to say a bit about their experience with your business adds to your credibility and can be an inexpensive yet powerful way to market your product, especially if large numbers of people are still unfamiliar with your brand, who you are and what you do Read More
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Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!