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This article discusses 3 basic concepts of SEO, highlighting the ways on how professional optimization can be more enjoyable for the small business owner. Marketing your business doesn't have to be a grind. Find out how it can be loads of fun, instead! Read More

What does it take to be a successful salesperson? Check out this interview with the corporate sales manager of eGumball, Inc. She talks about a day in the life of the sales department, and what makes a truly successful sales representative. Read More

Bing has released the criteria of their web-ranking algorithm. What aspects of SEO should you consider when optimizing your website for Bing? N.K. has the run-down in this Tek Shouts! article. Read More

A short post on how eGumball, Inc.'s customer service department plans to start off the new year. Clients must always come first, and your service phone lines should be open as long as possible throughout their workday. Read More

Lewis' next installment of Social Media Strategy details the ways to fully master the art of tweeting. The social sharing site, Twitter, can turn into a powerful sales generator, but only if you understand how to effectively interact with your followers. Read More

Is your company website still on the third or fourth page of Google, even though you've optimized it for user experience and those finicky algorithms? M.G. profiles "barnacle SEO," a type of local search optimization ideal for small business owners still struggling in the SERPs. Read More

This ridesharing company revolutionizes taxi cab and limo service, but Uber's blunders may overshadow their digital advances. L.T. highlights the startup company's successes and missteps in this Tek Shouts! article. Read More

Cyber Monday overthrew the infamous Black Friday. What does this mean, and how did it happen? J.H. has got the answers in this article. Read More

One of the most popular websites today, Buzzfeed continues to succeed for a reason. N.K. lists content strategies that makes this comedic site work so well. Read More

L.T. discusses how to improve your marketing tactics for the holidays! Find out what's trending in search, and optimize your AdWords accordingly. Read More