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We had an interesting discussion here the other day about which subset of products normally covered in PC Magazine should be considered appropriate for use by small businesses. This is one of those questions that can have no certain answer, but talking about it makes you realize just how diverse the needs of a small
business are, and how big the demand on you is for business and technical skills Read More

Intenet Marketing is totally a stranger 8 years ago. But now, it has become the growing phenomenon for businesses out there. Read More

If you are working with a global business, you need to get translators and interpreters especially when you are dealing with countries who have different language and culture. The translators and interpreters can enhance your communication by conveying accurate information in different countries across the world. Read More

This is the most common mistake in social networking that almost 99% of all members of social networkers make daily. Never ever mention your product in your first email or comment. Read More

Small business owners pining for full-fledged recovery may want to temper their enthusiasm for each and every positive economic report. The Wall Street Journal, citing a survey by human resources consulting firm Right Management, warns that 60% of workers plan to quit their jobs and look for better ones when the employment situation improves. That could mean that just when rising demand finally Read More

When entrepreneur Daphnee Surpris had the opportunity recently to help out a local nonprofit that assists at-risk teens, she jumped at the chance. As Surpris, owner of Ms. Dahlia's Cafe in Brooklyn, told the NYDailyNews.com, "I got the sense that these girls are like me, but didn't grow up as fortunately as I did." Read More

Getting clients to pay on time is a common problem for small business owners. If you are running your own small company and want to stay afloat in this recovering economy, getting paid faster is more important than ever. Read More

A salary is a payment by a business in exchange for services rendered. A distribution is a payment taken out of the profits or other assets of the organization. Read More

Last week my friend and colleague Monica O'Brien published her first book, Social Pollination: Escape the Hype of Social Media and Join the Companies Winning At It, a thorough guide to social media marketing for small businesses, entrepreneurs, and PR and marketing folks. Read More

Perhaps the single, most important marketing strategy that should be practiced by all small business owners is to make marketing a daily routine. Granted, there may be 101 different priorities vying for your attention at any given moment, but if you neglect marketing on more than just an occasional basis, then you risk losing potential sales, being overtaken by the competition, and placing self-i Read More