Branding elements such as a logo and colors will increase the open rate of your email marketing because people recognize you.
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VisibleLogic submitted the following stories to BizSugar
The Importance of Branding in Email Marketing
Posted by VisibleLogic under MarketingFrom http://www.mailonthemark.com 4720 days ago
Airlines: Weak Brand Identity and Poor Service Translate to No Customer Loyalty
Posted by VisibleLogic under MarketingFrom http://www.visiblelogic.com 4727 days ago
A couple of months ago I was at a networking event and I introduced myself, as I usually do, as owning a graphic design and branding firm. My new acquaintance
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Survey Results: Email Address Should be Branded With Domain Name
Posted by VisibleLogic under MarketingFrom http://www.visiblelogic.com 4734 days ago
Survey reveals strong opinions on the importance of using branded, domain-name-based email addresses in business. White paper results.
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CMYK, RGB, PMS: Color Systems Defined
Posted by VisibleLogic under MarketingFrom http://www.visiblelogic.com 4754 days ago
Understand the difference between Pantone, CMYK and RGB color systems so you can use the correct files for every application.
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Making Ideas Happen: 11 Takeaways from the 99% Conference
Posted by VisibleLogic under Self-DevelopmentFrom http://www.visiblelogic.com 4756 days ago
The 99% Conference both inspired and armed me with new ideas to be creative and productive. Here are 11 takeaways from the conference.
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Segment Your Email E-Newsletter List For Better Results
Posted by VisibleLogic under Online MarketingFrom http://www.mailonthemark.com 4763 days ago
There are many ways to segment your email list. This will allow you to customize content so that is more relevant to your readers.
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I Thought Wordpress Was Supposed to be Easy: 5 Myths Busted
Posted by VisibleLogic under Online MarketingFrom http://www.visiblelogic.com 4769 days ago
Once the hard work of web design and coding are done, using WordPress is a breeze. 5 Myths busted about wordpress.
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Self-Publishers Are Gaining Power in the E-Book Market
Posted by VisibleLogic under MarketingFrom http://www.visiblelogic.com 4770 days ago
Self-publishers have recognized that low-cost e-books have great appeal for the mass market and are leading Amazon's best seller list.
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Growing Your Email List: 3 Reasons to Keep your Email List Small
Posted by VisibleLogic under Online MarketingFrom http://www.mailonthemark.com 4772 days ago
It's easy to feel that any email recipient is better than none. But this is probably not true. 3 reasons why a smaller email list can be better.
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Small Business Owners Demand Royalty-Free Photos
Posted by VisibleLogic under MarketingFrom http://www.visiblelogic.com 4777 days ago
Business owners who have a budget-conscious, do-it-themselves mentality demand only royalty-free photos, and often times the quality is terrible.
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