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Once you have decided your business needs a new location, choosing that location is not a decision to be made lightly. Your business location can affect many aspects of your business including your overhead, employee morale, customer acquisition—and for existing businesses, customer retention. Read More

You have surely heard of “Stupid Pet Tricks”. Well, allow me to present “Stupid SEO Tricks”. If you plan to create a bunch of spammy links, at least take the time to make sure that the form you are filling is one that will create a spammy link. Otherwise you are wasting your time, because Google an Read More

"The fact that only 3% surveyed never check out brands online before doing business is eye opening if you are in the reputation management field in any way. If you have not done a good job of having clean SERPs this could be a big deal." -Matt Siltala Read More

The reason so many companies have used free shipping to draw in consumers is that this type of promotion increased the average order by over 4 dollars for over 52 percent of the companies surveyed. Customers are willing to add to their orders to get the shipping discounts since it usually leads to Read More

There are many possible answers to this question. One of the most common ones, however, is when a manager sends an email or leaves a voicemail with an employee requesting to meet with him. And, the longer the employee needs to wait to meet with his manager, the more anxious he becomes throughout th Read More

A creative merchandise display for sunglasses will not only attract customers but also draw attention to particular items you want to sell. Read More

One of the great things about authors is that they are often very flexible and open to adapting successful marketing strategies from other fields. So let's see what we can learn from the mommy blogger, giveaway and coupon section of the blogosphere. Read More

To make things even more frugal for you, there are three free copies of the Frugal Book Promoter available to three lucky contest winners. The contest runs all through November, and there are four ways you can win. Read More

If something is critical, make sure you own the real estate. This is a good principle to keep in mind when building a reputation, a business or whatever is important to you on the Internet. Read More

Have you ever felt the need to use big, long words to sound more authoritative or to fill up space? In most situations, all you are doing is sounding more difficult to read. Go with the smaller word, not the littler word. Read More