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While the popularity of Pinterest, the virtual pin board, has exploded, many small businesses still don’t take advantage of this free social media resource as a marketing tool. These tips and tricks will teach you how to use Pinterest for Small Business Marketing.. Read More

In order to achieve success on Facebook you need a community. That’s a fact. If you don’t have a community, you don’t have anyone listening to you, and if there’s no one listening to you, it’s difficult to build brand awareness and deliver ROI. Read More

With over 307 million monthly active users (as on the third quarter of 2015), Twitter is one of the most influential social platforms that every organization and individual wants to use to their advantage. When used correctly, Twitter can, perhaps, prove to be the best tool for reaching out to your Read More

Did you know that Instagram has over 700 million users? That’s a lot of people and therefore a lot of opportunity. Instagram also offers benefits that other platforms simply do not, particularly when it comes to engagement rates. The Instagram community is an active, friendly bunch and offer impres Read More

What is Facebook management?

Facebook management is when you market your Facebook business page by creating posts. This is a free marketing approach of creating posts so that your followers can stay current with your business.

What is Facebook marketing?

Facebook marketing is a paid-for ap Read More

With around 200 million users sending out the same number of micro-blogs (approximately) every day, Twitter is certainly an effective channel for communication. However, this social networking site is not just for teenagers or celebrities tweeting about their daily activities. The power of Twitter Read More

A Twitter chat is an organized online discussion about a topic, that is associated with a specific hashtag. It usually occurs on a weekly basis.

The typical format of a Twitter chat is a question-and-answer session which lasts about an hour, and is moderated.. Read More

At the time of writing only 28% of marketers use Instagram for marketing - if you're one of the 72% here are some statistics to get you thinking.

Instagram has quickly grown into a massive social network with both a mobile and web presence. It shows no signs of slowing down, yet only 28% of mark Read More

Check out these 12 HR management tips to help you keep your employees engaged and your company running smoothly. From the utter basics such as being open to hearing feedback on techniques like using social media to grow your network. Read More

Twitter announced on Tuesday that it’s rolling out longer tweets to virtually all of its users, doubling the traditional 140 character limit to 280 characters. Twitter has been testing longer tweets since September, and claims the test proved out the company’s theory: that giving more people room t Read More