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Are you looking for easy ways to improve your Twitter marketing?

Have you thought about how getting back to basics can lend a new perspective?

Even Twitter’s most advanced users may be missing out on engagement opportunities if they aren’t bothering to optimize Twitter’s basic features. Read More

Simplifying your blogging processes allows you to organize your schedule, plan your content, and get more done in less time. Read More

The challenge is not in “doing” social media, it is in implementing a marketing strategy for your business that integrates social media with your already existing (and successful) practices. At the end of the day, many of our clients and our readers have real “bricks and mortar” businesses and need Read More

If you’re an active member of Twitter, you’ve probably seen a Twitter chat in action on your newsfeed. Whether you’re new to this form of engagement or have only taken part once or twice, there are probably numerous reasons you’ve held back from incorporating them into your marketing strategy regul Read More

When it comes to social media website players, Facebook is too huge to be ignored. With over 1 billion daily users, 934 million mobile daily users as of April 2016, one thing is obvious: you simply must market on Facebook if you want to reach highly targeted users. Read More

As far as social media marketing goes, Twitter is one of the major players. With over 320 million monthly active users on the site, it’s easy to see why Twitter is one of the platforms most businesses and marketers could benefit from joining. Read More

Looking for simple ways to make your Facebook page succeed?
These best practices will help beginners on Facebook as well as marketing veterans who've been around the block a few times!

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Instagram has become the favorite social network of many -- and not just for teens or Millennials. In fact, according to the Pew Research Center, 32% of online adults use Instagram -- up 5% from the previous year. Compare that, for example, to 24% on Twitter. Read More

As we work together to figure out the Facebook News Feed and to find organic ways to boost reach and engagement, we’re bound to come across a flood of tips on how to get more out of our pages and updates. There’s a ton of advice out there. Where should you begin? Read More

Over the nearly seven years that it's existed, Instagram has ballooned from a simple photo sharing app to a social network with more than 600 million users. Read More