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Maybe it has something to do with our desire to be appreciated and accepted.

Or, maybe Twitter just gives us the opportunity to make our web traffic grow, and we utilize it to do that. Regardless of our purpose with our websites. We just want the eyeballs.

Level Analytics is essentially tar Read More

Perhaps your a small local brick and mortar retailer, and you’ve just launched into the exciting world of e-commerce: The art of selling your wares to the world as opposed to simply your neighborhood.
We’d hope that you’ve gone ahead and installed Google Analytics on your website so you can see ho Read More

If you're running your own web analytics as a small business, here's a few things you could do today to address the way the web changed last week: Read More

A duck, a bartender, and asking the right questions about web data.

I’ve stated before that web analytics, as a whole, belong to an organization, and not to the web department, or an analyst. Deep within all the numbers and charts are facts. Some of those facts can be understood by the analyst, Read More

I thought this was a nice write up on how to use Twitter like a , you know, real person. Well thought out, and it makes sense.

If you're using Twitter to promote your brand, be it personal or corporate, this is sage advice Read More

If your small business relies on local consumers to survive, here's 3 things you can do to better understand your customers by utilizing Google Analy Read More

I wrote this last week, after thinking about how to utilize Google Analytics to assist more than just the marketing "department". I put department in quotes, because for a lot of small businesses, the marketing department is the owner : Read More