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Campaign management services have a tendency to already have many campaigns underway. While this is good news for sales, it also means you'll be very busy. This doesn't even cover how you might switching between the ones for your clients and the ones for getting your own marketing leads. As such, a Read More

Perhaps your company does an excellent job consistently generating software product leads, you never run out of targeted prospects day after day, week after week. But how is it going with your present clients? And are they coming back repeatedly because of the great service they receive, or do they Read More

With an age of information comes the race to capitalize it and at the same time, share the benefits of doing so. Yet unfortunately, that’s not usually the picture people have about it these days. Instead, everything from the most harmless lead generation campaigns up to your average government surv Read More

One could say that being an intern could be the worst and lowest possible position you can get in a company. (If you can even call itJOB position. After all, interns are still technically in school.) And since it’s been some time since school started, what are the odds of running into interns durin Read More

Faced with a lot of LEAD GENERATION strategies, it can be difficult for a call center company to decide which ones work best for you. TELEMARKETING is definitely no dead, but integrated with effective inbound marketing, you're sure to capture more leads and convert them into sales in no time. Read More

Telemarketing is fast moving and a constantly adapting field. Technologies change as well as environments and they continuously evolve regardless of the industry. It’s either the technology that changes or the way people approach the work changes, but one thing is for sure, company practices change Read More

Today's era has been constantly defined as the Information Age. These days the greatest commodity is no longer property or manpower but information. Perhaps the best evidence of this is in the B2B lead generation industry. B2B leads (the product of this industry) are in fact pieces of valuable info Read More

When it comes to convincing people, those in advertising know more than anyone how important it is to know your targets first. It's why they devote research into the types of people who will the brands, products, and services they're tasked to promote. Studies on demographics, subcultures, and even Read More

It’s easy to think that sales leads are subjective. More specifically, plenty of organizations have marketers and salespeople constantly go back and forth on defining leads that actually produce sales. Read More

Ours is the age high tech information. However, this has plenty people fearing for the future of humanity. As of 2013, today’s average attention span has shrunk down to eight seconds. You can already hear it now. “Nobody reads anymore.” “Kids don’t appreciate fine attention to detail.” “Technology Read More