Guest-posting for EContent Magazine, Joe Pulizzi of the Content Marketing Institute shares 13 reasons why your content marketing strategy may be fizzling.
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Resonancesocial submitted the following stories to BizSugar
Why Your Content Marketing is Failing (and How to Fix It) - EContent Magazine
Posted by resonancesocial under Online MarketingFrom http://www.econtentmag.com 4178 days ago
Made Hot by: ObjectOriented on June 12, 2013 11:36 pm
Content Marketing Podcast Episode 22: The Story of Resonance
Posted by resonancesocial under Online MarketingFrom http://www.resonancecontent.com 4180 days ago
Made Hot by: NolanGreen on June 11, 2013 6:28 am
After years of preaching the gospel of "tell your story," I finally get around to telling mine. In Episode 22 of the Content Marketing Podcast, I tell the story of how I came to do what I do and how Resonance Content Marketing came to exist.
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INFOGRAPHIC: 7 Types Of Facebook Fans (And How To Make The Most Of Them) - AllFacebook
Posted by resonancesocial under Social MediaFrom http://allfacebook.com 4180 days ago
Not all Facebook fans are equal. Some absolutely love your page and want to sing your products' praises all over the place. Some just want to stay informed. ReachLocal recently put together an infographic showing the seven different types of fans that a Facebook page (or any other other social medi
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Cool Tool for Content Marketers: Pocket
Posted by resonancesocial under Online MarketingFrom http://www.resonancecontent.com 4182 days ago
As a content marketer myself, I know as well as anyone how tough it is to stay informed, especially when you're on the go and using multiple devices. Meet my secret weapon: a handy little app called Pocket.
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Beginner's Guide to Stunning Visual Content Marketing
Posted by resonancesocial under Online MarketingFrom http://labs.openviewpartners.com 4182 days ago
When it comes to your content marketing strategy, creating striking visual content is no longer a “nice to have”. This guide explores the visual content revolution and offers easy how-to examples and advice for capturing and engaging your audience.
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Content Marketing Podcast Episode 21: Why Content Marketing Works, Part 6: Scarcity
Posted by resonancesocial under Online MarketingFrom http://www.resonancecontent.com 4187 days ago
What does a little game I play with my dogs have to do with the psychology of influence? Find out in today's episode of the Content Marketing Podcast, where we wrap up our series "Why Content Marketing Works" by discussing the principle of scarcity.
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JC Penney "Hitler" Tea Kettle Causes Social Media Uproar
Posted by resonancesocial under Social MediaFrom http://www.fastcompany.com 4188 days ago
You really never can tell where your next PR challenge will come from. One day, this was just a kettle on a billboard; the next, it was fodder for a social meda uproar. Did JC Penney handle it well?
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The Most Powerful Question Content Creators Can Ask
Posted by resonancesocial under Online MarketingFrom http://www.resonancecontent.com 4189 days ago
In our latest edition of the Content Creator's Toolbox, we talk about how a simple, two-word question can take your content ideas from "zero" to "hero."
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2013 Social Media Marketing Industry Report
Posted by resonancesocial under Social MediaFrom http://www.socialmediaexaminer.com 4190 days ago
Made Hot by: techmedia on May 29, 2013 1:08 pm
2013 Social Media Marketing Industry Report: learn from more than 3,000 marketers on how to focus your social media activities and what the rewards are.
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Content Marketing Podcast Episode 20: Why Content Marketing Works, Part 5: Authority
Posted by resonancesocial under Online MarketingFrom http://www.resonancecontent.com 4194 days ago
It's Podcast Thursday! In Episode 20 of the Content Marketing Podcast, we continue the "Why Content Marketing Works" series by discussing the principle of authority ... with a special cameo by a certain rotund South-Parkean!
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