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Let's face it: Google+ isn't going anywhere anytime soon, so we might as well buckle down and learn how to rock it. Great post from Peg Fitzpatrick on the habits of successful Plussers. Read More

When you're branding your company -- which you do every day, whether you're conscious of it or not -- the words you use are absolutely vital. Make sure you're hitting on all seven types of brand language for maximum effect. Read More

What does a TV sitcom laugh track have to do with content marketing? A principle called social proof -- and that's the topic we discuss in Episode 18 of the Content Marketing Podcast. Read More

For many of us, Twitter seems to be like a cross between the Wild West and a reality show: "You have 140 characters and no rules. Aaaaaand GO!" Fortunately, Jeff Bullas has narrowed those fuzzy Twitter norms down to 10 Commandments that all of us can easily follow. Whew! Read More

If stock photos just aren't up to the task of representing your awesome content, you might want to give memes a try. Read More

5 simple tips from Scott Brinker at the Chief Marketing Technologist Blog on how to present statistics in a way that enhances your credibility Read More

Barclaycard, Sephora and Commonwealth Bank show why they see social communities as key components of their digital marketing campaigns Read More

Still not sure how to use YouTube? Shelley Roth of Springboard Works lays it all out in this information-packed 15-minute tutorial. (Via YouTube, natch.) Read More

In Episode 17 of the Content Marketing Podcast, we continue the "Why Content Marketing Works" series by talking about consistency and why it's especially important for us content marketers. Read More

In today's Content Creator's Toolbox, we talk about an unusual ally in the drive to create great content: boredom. Read More