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Your high-quality blog post, article, image, infographic, presentation, podcast, video and other kinds of content deserve to be promoted, discovered, consumed, liked and shared by your target audience or consumers. Hence, don’t just limit your efforts to producing great content. Read More

Marketers need to learn effective leadership and become better leaders to unleash a more successful marketing campaign. They have to know how to influence and transform potential customers into loyal customers to bring lasting growth and success to their business. Read More

If you’re a business person, entrepreneur or manager, you have to learn how to lead people in your company. If you’re a marketer, you have to be a thought leader to influence customers to make a good buying decision. Read More

Your customers are the bloodline of your business. Therefore, if you want to create a successful blog for your business, build a blog that will make your customers happy. Read More

Online marketing is a different game now, and there are already many bigger and better players to compete if you’re marketing your small business. However, content marketing could be a powerful marketing strategy for a small business to stand out from the crowd and win its competition. The Internet Read More

If you want to make your business a magnet to customers so that you won’t be disrupting them but rather they would naturally come to your business, you have to employ inbound marketing. Inbound marketing can be the most effective marketing strategy for small business owners. It’s fun, creative, and Read More

Although outbound marketing should still be a part of your marketing strategy, you have to pay attention to your inbound marketing efforts to make sure that your business will be successful in the long run. Your outbound marketing should only supplement or support your inbound marketing to make sur Read More

Including the BizSugar community, these 10 online communities for small business owners are useful for reading business articles, asking advice, sharing answers, utilizing tools, growing your network, and growing your small business. Read More

We've been talking about marketing strategies, tactics, and techniques but we don’t really give much attention to our marketing styles. Simply, our marketing style is the manner of how we do marketing. Unlike our techniques, which we can conceal from other people, our style is usually noticed by th Read More

Business owners and entrepreneurs should not stop learning, and one of the business practices that they should keep on developing is marketing. Marketing helps businesses create quality products and solutions, attract and satisfy more customers, create good relationship with them, earn lasting reve Read More