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China has the most complex, fragmented, and developed social media landscape in the world with a unique online culture that requires its own specialized understanding Read More

Throughout the campaign, 56,734 tweets tagged with #Turkcelltweet were sent. It became a Twitter trending topic in Turkey, reaching 3.6 million people. Read More

For fellow entrepreneurs, I noted the tips that I heard from Arvind’s discussion, summarized in this post. Read More

Flight Engineer T.J. Creamer is the first astronaut to make use of this new system. He sent out his first tweet unassisted on Friday from the space station. Read More

Twitter has redefined the way we communicate with each other and millions around the world are using it to connect with people, share information and form business partnerships. If you are a business owner, Twitter can help expand your business. Read More

For people who have chosen not to be on Twitter, they would probably say that it is stupid. Yes to a certain extent, it is. Sending a tweet is akin to shouting out loud to everyone else (What else can I say? Welcome to the world wide web.) Read More

Psychology, like it or not, is a big part of our lives. We can fall victim to our own irrational behavior without even knowing that we did. Marketers have used these theories to convince us not only to buy but to think that our purchase decision was right. Read More

Today, we are really lucky to have Tania Chew and Patricia Law, digital strategists on the 360 Digital Influence team at Ogilvy Public Relations Singapore to share with us their experience in the scene. Read More

While most of us are preparing New Year resolutions and counting down to 2010, many marketers are thinking about the marketing channels to invest this coming year. Is social media part of your plan? If not, the four points below might sway your thinking. Read More

Besides networking, selling, and killing time, there are many other things that people use Twitter for. It can stretch from getting real time news to catching bicycle thieves. In my heart, I always thought it was the users who have made Twitter what it is today. Read More