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A consumer looks at a pair of shoes at an online retailer. Later, that consumer looks up a word on an online dictionary site and... there's that exact pair of shoes, right there, in an ad. Is that consumer thinking, "Oh yeah, I like those shoes. I need to go back and order them, " or "What the what Read More

Google would have us believe that SEO happens naturally, simply by writing and sharing great content. Those of us who have spent anytime in the SEO trenches, battling for search rankings...we laugh at the notion of natural search optimization. Read More

It's not funny when your livelihood depends on search rankings and no matter how hard you try, you can't figure out what Google wants. When you try to do the "right thing" and follow Google's rules, you get nowhere. Even when you do start to see progress, a Penguin or Panda comes along and your sea Read More

Fact: small business owners are busy. Probably too busy to be regularly coming up with ideas for blog posts and then writing the blog. Video blogging may sound even more daunting but not if you use the video blogging technique that's spelled out step by step in this article. There's even a video bl Read More

So many bloggers and so few readers. Or more likely, no readers at all! What's the point if no one is reading your blog? Most bloggers have some sort of mission. They want people to read their blog, make money from advertising, sell something...whatever. Telling friends about your blog is nice but Read More

Who isn't sick and tired and annoyed and discouraged by all the SEO articles that promise to give you a super-secret, super-easy SEO trick that will change your life? THIS article about newsjacking is NOT one of those fluff articles. No outrageous promises here, just a really good description of ho Read More

Did you have any idea that you can actually lose a customer TWICE in the same year if your customer service plan is backward? It's pretty certain that you are doing things backward by spending too much time finding new leads and not enough time on customer retention...when in fact your current clie Read More

Does SEO work? Who knows? Dr. Adam Stetzer and Chad Hill do. They've taken the top SEO questions that SEO resellers and clients typically ask and provide the answers, plus the data and sources to back up the answers. There's nothing too unexpected in the list of top SEO questions but the answers ma Read More

Keyword selection for onsite SEO is all about demand and planning a long term strategy. You didn't know that? Well now you do and you'll know more--how to identify that demand, how to do competitive keyword analysis and how to map out your long term onsite SEO strategy, by listening to what Chad Hi Read More

If you see one film about what it takes to be a superstar at SEO sales, or sales of any kind for that matter, watch this one. It's a webinar actually, but still. This guy has some incredibly clever strategies for finding new SEO clients. Some of his ideas are old school but restyled for this centur Read More