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Are you a mad multitasker? You know what I mean—switching back and forth between 12 open programs on your computer while simultaneously talking on one phone, checking texts on a second phone and eating lunch at your desk. Women business owners are particularly prone to multitasking mania, probably Read More

If you’re a woman business owner, you know how difficult a juggling act balancing your family and your business can be. Whether your family includes a spouse, significant other, kids, aging parents or all of the above, keeping them happy while keeping your business running is never easy.
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Is your small business website driving the leads, customer engagement and sales you want? If it’s falling short of your goals, how can you help your business website perform better? Here are three steps to take.
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Will you be hiring employees for your small business this year? If so, you’re in good company–but you might face challenges as tough as looking for a needle in a haystack. More than one-fourth of hiring managers polled in the CareerBuilder Hiring Forecast for 2013 say their companies will be hiring Read More

The holiday shopping season resulted in as much as $43.4 billion in sales for online retailers. But a study performed by The Adcom Group for Virtual Hold Technology (VHT) suggests that number could have been much higher if consumers hadn’t struggled with a variety of obstacles to completing the onl Read More

Do your New Year’s plans for your business including hiring new employees? Then you’ll want to make sure you get the perfect person for the job. One of the most important parts of choosing a new employee is conducting a good job interview that gives you all the information you need to make a decisi Read More

Do you want your retail business to enjoy continued sales success long after the holiday shopping season ends? Then you need to know about a new kind of shopper that’s on the rise and will be increasingly important in 2013 and beyond: the “mansumer.”
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This holiday shopping season, big retailers did a lot of things differently—and the changes they made will continue into 2013 and beyond, posing new challenges for small retailers and ecommerce companies seeking to compete. The BDO Retail Compass Survey of CMOs polled 100 chief marketing officers a Read More

As the year winds down, some small business owners find they’re busier than ever (I’m talking to you, retailers and e-tailers). However, for other small business owners, this time of year is a welcome break from the go-go-go of the rest of the year. If you find yourself with spare time on your hand Read More

If you’re like many small businesses—and especially retailers this time of year—sending out emails is a huge part of your marketing strategy. But how can you ensure your emails get opened, and clicked on, among the deluge of messages swamping recipients’ inboxes? Email marketing provider GetRespons Read More