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Just getting started with content marketing? Been marketing great content for years but want to go to the next level? Here’s part two of our content marketing deck series, designed to give you the most information about content marketing in the least amount of time.
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It used to be that business owners started brick-and-mortar retail stores, then added ecommerce capabilities to expand their markets. In some cases, they even closed down their retail stores altogether to focus solely on their online stores. But now, a new trend is taking hold: Formerly ecommerce-o Read More

What’s the best way to reach Millennial customers? First keep in mind they aren’t one big mass market–their age range spans from college to parenthood. As a result, says a new Fizziology and Horizon Media study reported by CMO.com, successful marketers must pay close attention to their Millennial c Read More

If you still think your small business doesn’t need to be on Yelp!, you might have second thoughts after hearing the results of a new Nielsen study. More than half (51 percent) of Yelp users polled say they make decisions about what to buy in local stores or businesses after visiting Yelp.
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Is your small business’s office sterile and boring, or wild and creative? If the former, you need to get hip to the times. In hopes of motivating and inspiring their teams, more businesses are moving away from the traditional, cubicle-laden office space to more open, flexible and communal space.
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Is your small business turning away business without even realizing it? If you don’t provide a multitude of payment options, the answer might be “yes,” according to the Small Business Payments Survey, a new study conducted for WePay.
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Do you have trouble getting a good night’s sleep? If so, you’re not alone. For many small business owners, long hours and sleepless nights seem to be part of the job description. The problem can be especially intense in the startup years, when small businesses are often running with few employees, Read More

One of the brightest minds in the marketing world is Brian Solis, Principal of the Altimeter Group, author, speaker, futurist, and all-around very smart guy. He was interviewed by Eric Schwartzman for an On the Record podcast that Social Media Today published to coincide with the launch of his new Read More

Are you using your downtime productively? I’m not talking about personal downtime, like taking an afternoon off. (The whole point of that downtime is not to be productive.) I’m talking about business downtime.
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What are consumers using their desktop computers, mobile devices and tablets for, and how are they using them differently? A recent study by GlobalWebIndex, reported in eMarketer, has some interesting stats about how Web use is changing.
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