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Abercrombie & Fitch Caught With Their PR Pants Down

Posted by denissemarie under Public Relations
From http://prverdict.com 4544 days ago
Made Hot by: Chaos on June 22, 2012 4:56 am

The PR Verdict: “F” (Full Fiasco) for Abercrombie & Fitch. When a public company hits the headlines, the PR needs to move fast. What happened here?
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Why Are Three Little Pigs Advertising a Newspaper?

Posted by denissemarie under News
From http://prverdict.com 4646 days ago
Made Hot by: BizRock on March 11, 2012 12:44 pm

The PR Verdict: “C” for the Guardian. Credibility is a newspaper’s key brand value. Unnecessary positioning for an organization with a proven track record. Read More