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The facts and stats presented in the following post will detail you how and why the company has become important for marketers in this day and age. Read More

Live streaming has opened new avenues for businesses to educate their audience and market their products. This form of marketing gives a new dimension to brand management and provides a more organic way for a business to engage their leads.

Whether it is about launching your product or giving yo Read More

When it comes to getting noticed, becoming the subject of buzz and drawing attention, can there be a better avenue today other than social media? Anybody would nod in agreement concerning the potential of social platforms for creating traction for s business. But while it is free and open for every Read More

Recently, Venngage interviewed over 300 online marketers to collect data on visual marketing strategies and try to predict trends in the upcoming year. Stock photos and infographics were used most often, but other multimedia like charts and videos also performed well. If you're interested in boosti Read More

This infographic covers the Who, What, Where, How and Why of brand advocacy, and highlights the bottom line benefit it has on every business. Read More

If you think you’re spending too much time on your phone, you might be right. Influencer marketing agency Mediakix found that the average person spends 5 years and 4 months on social media in a lifetime. This is equivalent to traveling to the moon and back 32 times, walking the Great Wall of China Read More

Creating buyer personas has become a standard in many products based organizations and retail service businesses. Yet, many startups don't know much about how to create buyer personas for their business and how it is helpful to enhance the user base. Let’s know more about buyer personas. Read More

With every type of generation, you need to interact with each of them differently on social media. It's important to know who you are targeting and how to do it effectively for your brand. Read More

There aren’t many businesses these days that don’t have a social media presence, but often it can raise more questions than it answers. Such questions as: How do you make it work for your business and where do you start when it’s time to drill down your target audience? What inspires each generatio Read More

How do you go about ensuring that your social media marketing campaign proves to be a successful venture and not an amateur work? How to not wreck your campaign rather ride out into the storm and come out on top. The secret lies in the execution and that execution will only pay off when you account Read More