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If there is one thing that separates the self-employed from those employed by others, it is their preoccupation with health insurance. Many entrepreneurs seem to find health insurance after doing a lot of research, though they generally pay more than they think they should. Some who are in good health bet on remaining that way and forgo health Read More

Article discusses new ways to get USPS discounts along with how to negotiate with shipping companies. Read More

Thomas M. Sullivan, head of the Small Business Administration's Office of Advocacy, aims to make sure U.S. regulations treat entrepreneurs fairly. As the fifth chief counsel to head the office created in 1976 as an independent voice for small business within the federal government, Sullivan would like to see the day that all 90-plus federal agenc Read More

Nearly 1 in 10 consumers surveyed (9%) say they are influenced or greatly influenced by sponsored links when searching for products or services on the internet, according to an analysis of BIGresearch's Simultaneous Media Survey (SIMM 11).

Advertisers are allocating more dollars to sponsored links, and understanding who is influenced by them h Read More

Here's a quick practical guide to exploring your competitor's link building techniques. This research should be both helpful for your overall competitive research and for defining your own first-stage SEO techniques. Read More

All CMOs engage in a time-driven bargain: exchanging their time -- the time they've invested in market research, marketing plans, strategy development and advertising -- in return for a few minutes, hours or days of their consumers' time. But how can you know whether consumers are willing to trade their time for yours? To take the time to listen Read More