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In my last few articles for The Work at Home Woman, I helped you identify your unique brand promise and really get at the core of what your company promises to deliver. Now that you’ve written your brand promise, you need to think about communicating it. But to whom? Read More

Today I unsubscribed from 7 newsletters.

Yesterday, it was somewhere around 8-10.

I don’t know what is going on, but in the past few months my inbox has been bombarded with e-letters, newsletters, and other various subscriptions that I myself, did not subscribe to.

Yes, I know, to be compe Read More

The thing about being in a seasonal business is that you have to expect to be “in business” for only 2 to 3 months of the year. A seasonal business like mine (artificial Christmas trees) needs creativity, a good plan, and a whole lot of strategy to thrive throughout the year. We have come to expect Read More

Nothing compares to working from home. When we think about working from home, visions of spending more time with children, two hour lunches, and occasional trips to our favorite coffee shop with our laptop usually pop into our head. Everything seems to work out perfectly because “you are your own b Read More

It’s what everyone wants in life: to find their niche and belong Be it as a stay at home Mom, a star sales person or a community activist. As long as when we pillow our head at night, we feel that we are fulfilling our purpose. We all want to feel we are giving back and doing what we love.

Can i Read More

If you want your release to be taken seriously it needs to be correctly formatted, and easy to read. Editors receive tons of correspondence and often make publishing decisions at just a glance. There are a various acceptable ways to format your release, but here are some pointers based on what I’ve Read More

If you are reading articles on this site, you probably are following a number of other successful women business owners. You may be getting a lot of ezines each week from them and listening to lots of free teleseminars. Whether they are coaches, consultants, virtual assistants, or something else, t Read More

When my husband proposed to me, my mind immediately started thinking about the wedding. There wouldn’t be in long engagement, in fact the wedding would take place a mere 6 months from the proposal – just enough time for me to plan a wedding and the find the perfect wedding dress.

Days after the Read More

I’m the founder and CEO of Just For Fun Parties & GlitterBug Gold Parties. In the past 12 years, I have created and built two multi-million dollar home party companies from scratch. Over the years, I have helped hundreds of women start a home based business they are passionate about, find fun in Read More

It’s March. Everyone is talking about their NCAA brackets, spring break and St. Patty’s Day. If your company is just starting to talk about these things and pitch reporters stories related to these themes, you’re going to run into some trouble. That’s because most press are planning coverage in adv Read More