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I spend a lot of time preaching the benefits of a consistent, unified brand identity. Rather than mixing your message and diluting your identity, the repetition Read More
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People are bombarded with messages, information, data and text. Use design to catch someone's attention and guide them through key content. Read More
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Learn how to improve SEO in WordPress. Customize & add keywords to your H1, title tags and permalinks, to improve your search engine traffic. Video tutorial. Read More
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Logo development process for the Greater Freeport Chamber of Commerce, where the logo was designed after a temporary logo, web site and signage were in place. Read More
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If you are thinking of adding a blog to your web site, it's important to consider the benefits that are greater than just improving web traffic. Read More
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Most web browsers and email programs show links as underlined & blue, unless your web designer changes the CSS. This default styles looks sloppy & unfinished. Read More
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The layout of the elements on the page (or sign) should reflect the message you are trying to convey. Momentum Convention signage case study. Read More
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At the Momentum Convention, Doug Hall spoke about innovation, and bringing meaningful uniqueness to market. This is how I plan to use those ideas. Read More
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Promoting and protecting your non-profit brand while using social media sites such as Facebook. Originally presented at Social Media Breakfast Maine. Read More
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Your prospects may not be choosing between you and your competition, they may be considering doing nothing. Strong branding can help them overcome their fears. Read More
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