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In addition to being active in social media and social networking it is also important to claim your business on services like Yelp! and Google Places Read More

What is your blog strategy? Blog marketing can bring income and give you online credibility. Blog promotion is vital to increase profits for business. Read More

I’m giving a conference presentation on social media use in b2b marketing and PR today. (Doesn’t stop a guy blogging though!)

This great deck from Stefanos Karagos backs up a lot of what I’m going to be talking about in terms of planning out social media use in the same way you would with any ot Read More

Advertising on Facebook is becoming a serious consideration for many businesses, keen to attract new customers on the web. Of course, like Google Adwords, it’s not an opportunity to be jumped into lightly. Proper planning is required to make the most return on your advertising spend. Read More

Mobile marketing is an emerging industry with tremendous opportunity, but it also is a space teeming with potential pitfalls. Here are some of the key mistakes to avoid for advertisers attempting to target users on their phones. Read More

Mobile marketing is an emerging industry with tremendous opportunity, but it also is a space teeming with potential pitfalls. Here are some of the key mistakes to avoid for advertisers attempting to target users on their phones. Read More

2011 has been heralded as ‘the year of social media’. But can it really offer companies as solid a marketing investment as search? It is, of course, far Read More

Social media continues its inexorable march into the mainstream web world and figures released by Nielsen Wire in June provide very interesting reading. Read More

You can’t expect an audience simply by publishing blog content. Here are 12 ideas to help you promote your posts. Read More

Video is booming. It’s proving to be an excellent online marketing avenue for businesses. More and more people are buying online, or finding businesses to buy from online. Video is one of the fastest ways to build trust, as text and images can only do so much. Read More