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This infographic called "Target Acquired: The Science of Building Buyer Personas" from singlegrain explains how to turn that raw digital data into valuable insight that will inform your efforts and improve your operations. Read More

ECommerce marketing is both and art and science. To help you refine your perspective, the folks at referralcandy have studied dozens of interviews with successful eCommerce entrepreneurs and picked out the most relevant bits. Read More

Good social conversations solidify relationships and help people establish a direct connection with your company, but how do you know that you’re doing it right?
Take a look at this infographic from exacttarget proposing 20 ways to succeed at social media engagement. Read More

The business landscape is changing with digital tech.

"The internet has been the most fundamental change during my lifetime and for hundreds of years," said Rupert Murdoch.
And you know what? He’s right. The net has given us e-commerce, mobile and tablet connectivity, social media, digital vide Read More

"Social media and SEO aren't just different, in many ways they're opposites. Social appeals to people. Search engine optimization appeals to a robot. The speed, the reach, the measurement and the content that performs well are all very different.

Knowing the difference will help you decide what Read More

Are you wondering, how to use Google Plus for marketing?

With over 540 Million active users and 33 percent growth year over year, Google Plus is the platform marketers can't ignore.

A new infographic from Quicksprout shows that GooglePlus business pages allow customers to find them on all Goo Read More

This year expect the social media universe to light up every time Brazil scores, or top Twitter influencer Lionel Messi shoots. Here, in an infographic from digital marketing software company Offerpop, with help from Crimson Hexagon, is a run-down of the social media footprint of the World Cup. Read More

Businesses can now connect with consumers in ways that were almost unthinkable a few years ago, while marketing to them with a level of personalization that is nothing short of revolutionary. So to gain some powerful insights into the tech trends that are shaping the future, study this Portrait of Read More

Companies are often drawn to advertising on Facebook to increase visibility of their brand. That visibility can reflect poorly on a company if it's tied to click farms that employ low-paid workers to "like" company pages. Through the following example, learn more about what click farms are, why the Read More

As thousands of new social media users log on every week, the numbers relating to the flow of information becomes ever more staggering. An infographic from SumoCoupon illustrating just how much data is generated in 60 seconds on Facebook. Read More