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Companies are dedicating more effort and resources to their social business efforts, yet many still lack a strategic foundation to start from. This infographic from the team of altimetergroupwhich shows how companies are formalizing, organizing, and growing their social media efforts. Read More

The world is becoming more competitive as each day goes by. There is hardly market which isn`t completely saturated with companies struggling for their piece of the cake and trying to balance reaching out to new customers and holding on to the ones they currently have. In such an environment, you n Read More

As an entrepreneur, the main quality you must possess is the burning desire to start that dream business. Running a small business isn’t for the ambivalent, the indifferent, or the faint of heart.

You have to really, really want to be your own boss, transform your dream into reality, or market Read More

With 2.4 Billion ongoing, brand-related conversations among American consumers daily, it's time for companies to think beyond the "customer-centric" marketing model. After all, customers can also be brand ambassadors, PR allies, lead-generation resources, and partners in promotion. ready to engage Read More

Over the years, content marketing has gone from “nice-to-have” to “must-have” in terms of brands’ marketing strategies. So what does 2014 hold for this quickly evolving space?

From increased spending to new content-focused roles to social media adaptation, 2014 will be a big year for content mar Read More

This year, more than ever, we've seen the effect that social media and ever-evolving digital technologies have had on the world. According to an infographic created by Digital Insights, more than 8,000 users "like" a photo on Instagram every second. That totals 691.2 million likes a day. With all Read More

Growing your LinkedIn Networks to produce qualified leads with this 5 minute daily LinkedIn marketing plan for users beginner, intermediate and advanced.

With these simple to follow steps and only 5 minutes a day you will soon be receiving more connection requests, more engagement and have more Read More

Check out this infographic by wearesquared called "You are looking in the wrong place - the most engaged populations aren't where you think they are" - for more latest global internet, mobile and social media statistics. Read More

It’s the holiday season and merriment is in the air. You’re bound to tweet about your latest project or Instagram a party photo or two. But before you get caught up in the seasonal high, safeguard your holiday post with this flowchart. Read More

It is no secret that running a startup involves a lot of money. You cannot establish your own company if you are not willing to spend anything. As an entrepreneur or a business owner, you have to go through the costs of hiring people, renting an office space and paying other overhead costs. But, di Read More