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Creating persuasive copy is no easy task. Like any other marketing job, you need to rely on your skills, experience, and toolbox. However, you might be surprised by how effective certain deceptively simple words can be. What terminology has proven to be better for converting customers? How importan Read More

Did you know that Facebook's sequenced ads received 87 percent more views-throughs and 56 percent more email subscriptions compared to sustained call-to-action campaigns.

"While producing a successful Facebook drip campaign requires notable time, creative input and strategic planning, the payoff Read More

Since the release of the Pinterest mobile app, use of the social network on mobile devices has skyrocketed in comparison with the web version and continues to grow. Pinterest is now one of the top contributors of traffic for bloggers and brands and much of this is thanks to Pinterest mobile. A rece Read More

Thevisualcommunicationguy created an infographic that shed some light on what you can and can't do with online images. Read More

Are you looking for some effective (yet free) ways to grow your business online?

There are many channels (like social media, search engines, blogging etc.) when it comes to building brand awareness and marketing your products/service on the Internet.

"Naturally, you might be wondering where y Read More

With over 1.28 Billion monthly active users globally and commanding approximately 7 percent of the world's digital ad spend; Facebook is a must-buy for any social media marketer. As Facebook continues to grow, it will be even more important for marketers to have a strong understanding of their perf Read More

To show you how can you use Pinterest to promote your business, the folks at Emerchantbroker have created a nifty infographic that breaks down everything you need to know about the visual based social network - Pinterest. Read More

Millennials (18—34 years old) say they use Twitter because it brings fun and laughter into their lives. 47 percent agree that Twitter means "laughing" or "a cure for boredom" and when they come across a funny Tweet, 82 percent share it, according to a new study from Twitter blog and DB5.
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Many large consumer marketers now are spending (easily) millions of dollars annually to promote their brands on Facebook, Twitter and other social media platforms.
What does a large advertising campaign look like? To illustrate, the team at SocialCode created an infographic that presents the entir Read More

"Earning a billion dollar in a world where inflation rates are sky high, is no mean feat. For some companies, where it took almost a century to reach the billion mark, there are some who have become billionaire in a matter of months. While it took Mattel, almost 25 years to reach their first billio Read More