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With so many social media platforms to choose from, trying to divide your time equally between your businesses several social media platforms can seem almost impossible. How do you decide which platform to visit first? How do you share content across different platforms whilst engaging the reader? Read More

BBC’s The Apprentice 2014 is well underway and the punches are already rolling! Boardroom and tasks aside, let’s take a look at how successful the candidates are on Twitter, and if they’re getting the right kind of exposure. - See more at: http://www.jonnyross.com/news/the-apprentice-would-the-cand Read More

Autumn is upon us. Halloween is just around the corner. The shops are full of ghoulish goodies, skulls, vampire teeth, skeletons and bats. It can only mean one thing… Spooky, scary, seasonal advertising campaigns for Halloween!

Let’s take a look at my top five creepy campaign digital marketing Read More

Schools are out for half term, so there is no better time to brush up on social media for schools and improve communications with students and parents alike.

Since I wrote my original social advice blog series for schools (links), the use and importance of social media by schools and colleges re Read More

So today was the final day of Leeds Business Week and what a week it has been. Today’s events were held at Salem Chapel in Leeds – an 18th century building that provided a stunning location for the ‘Leeds City Summit’ conference. The building itself acts as aql’s headquarters which they have conver Read More

Today marked the fourth day of Leeds Business Week and I can assure you it did not disappoint. But before I give you my round-up of the day, I would first of all like to say a fabulous thank you to the team at The Yorkshire Mafia for another great day – Becky Black, Nicola Kaye, Becky Joy Gorman an Read More

Today marked the third day of Leeds Business Week and my day was jam-packed with events and seminars. I was particularly looking forward to today for three reasons, first all of today’s events were held at The Leeds Club, a beautiful building and a great venue for the day. Secondly, I was looking f Read More

In times of high use of social media and ever increasing personal visibility on the internet, it’s never too early for students to start thinking about connecting with those who may be able to give them a head start into the career which they’ve chosen. Tutors, teachers and lecturers have an import Read More

Today was the second day of Leeds Business Week and my first day of attending the event. The first seminar of the day was ‘Think Like A Search Engine’, run by Northern Lights PR, hosted by Victoria Tomlinson and held at Northern Ballet.
One of the first things I noticed about the seminar was the a Read More

I have been watching BBC2’s The Fixer. If you’re not familiar with the show, expert “fixer” Alex Polizzi (perhaps most famous as ‘The Hotel Inspector’) works with struggling businesses to help them them troubleshoot, change their approach and achieve business success. - See more at: http://www.jonn Read More