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All the buzz these days is about Amazon’s new Add-A-Product interface in Seller Central. Not so much because it looks different, but because it expands the limit for search terms from 250 characters (5 lines of 50 each) to 1,000 characters. This is apparently a beta test as not every seller is curr Read More

Backlinks. Coding. Navigation structure. Images. Listen in on any conversation about SEO (whether for Google or Amazon) and you’ll likely hear mention of all these elements and more. Regardless of which analogy you choose (a recipe with many ingredients, a puzzle with many pieces…), SEO on any leve Read More

I thought it would be helpful to outline some of the most common (and crippling) mistakes we’ve seen when it comes to writing your Amazon listing and using keywords. Read More

This is one of the biggest hurdles companies face, which means most are taking a stab in the dark and simply guessing about their customers. And that’s a real shame that could be costing them dearly. Find out how to get a clear handle on who your audience is and what they need from you. Read More

Amazon recently announced it will be closing its ecommerce platform: Amazon Webstore. Existing users have been given until July 2016 to close up their shops and find somewhere else to go. That’s sent countless Amazon sellers into a panic wondering what to do next.

I had an occasion to talk with Read More

Anytime you bring something new to the marketplace, a good bit of educating is required. Whether it’s a completely new development or you’ve built a better mousetrap, as FINsix did, clarity is the key to conversions, as you’re about to see. Read More

Depending on who you listen to, the picture may look rather bleak. By now you’ve probably begun to see your profits dwindle already due to the first fee increases. What can you do to increase revenue in the face of all these added expenses? This... Read More

Google’s mobile update is serious business that could potentially cause a lot of websites some very unexpected problems as of April 21st.
I’ve asked web design pro, Cindy Bidar of Digital Business Managers, to give us a layman’s explanation of the update and how it could impact WordPress websites Read More

While authors are generally focused on writing and selling their books, I want you to wear a different hat for the next few minutes. Instead of approaching book sales from the viewpoint of the author, I want you to pay attention to your own shopping habits when buying books from Amazon.com.
As a c Read More

Feel like it takes you FOREVER to write copy? Struggle to get what you're thinking in your head onto the page? Here's how I get it done so fast. Read More