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How do you make your prospects stop dead in their tracks and read every juicy word of your testimonials (convincing themselves to hire you in the process)? Go negative. Read More

Solo business owners! Book Yourself Solid, by Michael Port, gives a clear, simple and systematic approach to marketing and selling your services. Here's why I'd recommend it for you. Read More

How can you amp up the power of your LinkedIn profile? Here’s a tip that might seem counter intuitive. Read More

You can still build your brand and business fame, even when someone else is the speaker. Here's how. Read More

Writing and posting interesting and newsworthy press releases can boost your business fame factor. Here's some insider scoop. Read More

There is an easy way to “draft off” LinkedIn’s Google power to boost your business authority. It’s all about keywords, my friend. Read More

There you are, about to give your killer presentation to room that’s just packed with your ideal clients. Avoid this costly mistake. Try this, instead. Read More

8 out of 10 people will read headline copy, but only 2 out of 10 will read the rest. Here is a list of headline formulas you can put into immediate action for your marketing communications – newsletter articles, blog posts, brochures, email messages, Facebook posts. Read More

Never Eat Alone by Keith Ferrazzi takes the “work” out of “networking.” With this simple, four step process, you are sure to become a superconnector in your community or industry. Read More

Want a way to increase your visibility online and even get on the radar of some of the influencers (including journalists) in your industry? Here's an easy activity to help you stand out. Read More