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Advertising can be a powerful way to deal with marketing challenges such as low brand awareness, a declining customer base or heavy competition. Or perhaps you simply have a desire to drive more foot traffic to your business and think advertising can help. Most of us couldn’t afford a 30-second nat Read More

We talked to top Facebook Marketing Experts and asked their ideas on how an SME or a startup business within a limited budget can engage fans and keep them active on their Facebook brand page that will increase social ROI. Here are the actionable Facebook page engagement tips and tricks from expert Read More

It’s no surprise why today’s modern entrepreneurs like to listen to startup podcasts. Podcasts are portable — a great way to get information when you can’t read but can listen. Often podcasts contain golden tidbits that you might not pick up in a written piece. Here are 10 startup podcasts to put Read More

There are plenty of business opportunities that have a focus on sports that don’t necessarily require you to be able to run fast, shoot a basketball better than anyone, or even sink a 10-foot golf putt. Here’s a list of 25 business startups for those who love sports. Read More

Four new cross-border solutions expand the initiative Facebook launched in September of 2016 to give businesses global reach. These four solutions deliver extremely valuable insight into new locations, which can be your neighboring city or one that is on the other side of the globe. Read More

Microsoft has revealed that it is creating a unique Skype version for freelancers and small business owners. Called the Skype Professional Account, the new offering is designed to consolidate everything from billing to scheduling tools into one app. Read More

Kinder eggs are coming to the U.S. If you’re unfamiliar with this unique product that has lots of fans around the world, you might want to pay attention — it could be a great opportunity for your small business. Read More

Subscription businesses have made an impact on nearly every industry, from music to beauty supplies. And now, the idea is coming to payment processing, thanks to Fattmerchant. You can read more about the business and its unique way of serving merchants. Read More

When you think of high tech businesses, big names like Google and Facebook probably come to mind. But you don’t have to think that big when you’re just starting out. In fact, many of the tech giants that are successful today started out relatively small. If you’re interested in following in those f Read More

Fueled by the growth of connected devices such as the Amazon Echo and Google Home hubs, forward-thinking consumers are beginning to see the benefits of smart home technology. According to Kagan Research, 15 million U.S. households were smart homes at the end of 2016. That number is projected to gro Read More