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Every culture and community puts pressure on its members to follow the norms. Even young people who start out wanting to be different are called “freaks,” and most are slowly bent back into the norm by the time they “grow up.” Maybe that’s why so many entrepreneurs struggle with building a disrupti Read More

If you are new to online advertising and trying to decide whether to use Google Adwords or Facebook Ads, then this video is for you. We discuss both Google Adwords and Facebook Ads and all of the differences between to two and how each platform works. Read More

You represent your brand, but if your brand doesn’t offer anything to the public, you’re not likely to attract customers. It needs value. Fortunately, your brand most likely began with a good idea, and it can provide real value to clients. The trick is communicating that to your audience and being Read More

There is hardly any industry today that remains unaffected from the large influence that Internet of Things has created worldwide and this is getting bigger.
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Email templates can be a great tool to help streamline your responses to customers—but they can also cause communication problems. Here’s how to use them correctly to help improve your customer response process. Read More

As you look toward growing and planning for your business in 2018, check out some of our best articles from 2017—including our updated series on Lean Planning. Read More

Most times, when I tell people I make a living from blogging, they roll their eyes. That’s pretty easy, they say. “You get paid for sitting on the internet every day and writing. Read More

In the age of mass surveillance, it is nearly impossible to remain anonymous online. Here are some tips to stay anonymous online & erase online footprint. Read More

Looking at the current state of ecommerce, you can better get a sense for how well your own ecommerce business is doing in the big picture. Read More

Public Relations (PR) is a complex field where one wrong move can get you into hot water. From knowing exactly what public relations is, to being aware of how it is different from advertising, there are several nuances to PR that every newbie ought to know of. There will be no shortage of opportuni Read More