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Talk about the best onboarding experience ever. Look around the internet and you’ll find plenty of stories regarding onboarding experiences that are great and some, downright horrible. And in fact, more often than not, employees go through a horrible one.
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The reign of the phone book is long over – when people search for your business today, they do it online.

As a local business owner, you know a website is a necessity.

While social media marketing can be a powerful tool for building awareness, and old-fashioned advertising still has its place Read More

It is important to learn how to handle stress, because you cannot avoid all stressful situations. You can handle stress by compartmentalising your mind and by breaking your experience into clear, distinct and separate compartments. Read More

Pay per click (or PPC) advertising is one of the most effective weapons in your marketing arsenal. It’s a form of digital advertising that works for small businesses and small budgets. It’s very different to traditional advertising for one simple reason:

You only pay when someone actively clicks Read More

Even though Pinterest is increasing its appeal internationally, over 70% of pinners are still from the USA – predominantly young, affluent females with a greater propensity to shop than their counterparts on Facebook or Twitter. A study by RichRelevance revealed that the average order placed by Pin Read More

Looking for a simpler, faster way to create new and valuable content? Read some great tips, and get some good resources here. Read More

Finding a stylish and affordable groomsman suit can be a challenge and of course a strain on the budget. Meet the founders of The Groomsman Suit, a company offering stylish and affordable groomsman and wedding tuxedos minus the skyrocketing cost and frustrating process.
The idea of selling groomsm Read More

You've probably gotten this business advice or heard it dozens of times from well-meaning people, “you need to do what you love”. They'll tell you that's the key to success as an entrepreneur.

Not true. Not true at all.

Actually, it's so misguided that it has caused many would-be entreprene Read More

I tell entrepreneurs that Google was an “exception” to all the investment and startup rules, but I’ve always wondered what it takes to be an exception. Since every business is built by unique individuals, I’m totally convinced that exceptional people are the key to an exceptional company. Read More

Learning how a company creates content, what channels it uses to deliver that content, and to whom they’re marketing, can give you valuable insight on how to create and use your own content. Watching customer reaction to a company’s content marketing will also provide useful information, such as th Read More