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As an advisor to startups, and a mentor to many aspiring entrepreneurs, I’m still surprised at the number who are determined to go it alone. Even worse, when they figure out that they really need help, the first place they look is for an intern or untrained helpers. They don’t realize that these on Read More

There’s a lot of advice on the internet. Some of it is good, some of it is terrible, and some sits in the gray area between. Read More

Want to produce how-to videos for your social media audience?

Wondering how to create screen recordings with your smartphone?

In this article, you’ll learn how to record screencasts on your mobile device and then customize them for top social media platforms. Read More

What’s the first step to creating unique, differentiated content? Analyze the content created in your market. You need to know what your neighbors, friends, and competitors are publishing to ensure that you’re creating the most engaging, differentiated content. Read More

Drafting posts for social media is a cumbersome process. A lot of times, you have to re-write your posts several times before posting them for the world to read. Framing catchy captions is a herculean task in itself. Writers are always on the lookout for trendy content to be added along with their Read More

Outside of dreams, there is no real business opportunity without risk. Serious entrepreneurs know that, but too many “wannabes” still fall for that elusive get-rich-quick scheme with no risk. As an active angel investor, I still hear entrepreneurs asserting large opportunities with minimal risk and Read More

The only way to be competitive in the modern marketplace is by embracing changes. This also holds true in branding. Here are six branding tips for 2018. Read More

Your marketing isn't working because your tactics are out-of-date. Person-to-person, authentic, and transparent actions are not only timeless - they're more effective. Read More

These five bits of advice have all served successful businesspeople well. Now it is time for you to put them to good use. Read More

It seems straightforward enough. We human beings are innately verbal creatures. Writing is just taking the language we dream, think, and speak in, and arranging the words on some paper or a computer screen.

So why is it so hard sometimes? Read More