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Steve Jobs didn’t sell the iPhone based on technology; it was what you could do with it. A simple concept helps you create meaningful content to generate the same energy and passion in your communications, marketing, and events. You can become a Master of Meaning – just like Steve. Read More

There are different meanings for the concept of sustainable growth. In one sense, it is synonymous with sustainable development; in other words, it is a pattern of economic growth in which resources are not depleted and the environment is preserved to meet the needs of not only the present, but the Read More

Too often, businesses create their website as if it’s an online advert, only designed to drum up business. In reality, a website can be much more than a marketing tool, it can help you run your business more efficiently, and help you save money. Find out how to use your website to its full potentia Read More

The people that succeed with an internet business seem to have one common trait – the refusal to give up.

Being able to view what some people would perceive to be failure instead as just temporary setbacks and a signpost to review the plan is one of the most common traits of successful online en Read More

We asked Linked In members of the “Marketing Executives Group“:
What’s the #1 thing you need to figure out about the web?

Over 100 marketing professionals responded. We’ve sifted through all the responses to group and quantify them into an insightful list. Here are the top things marketing prof Read More

Is it a good idea to create a business startup right after college?

Before you ask this question to an entrepreneur or your mentor, you need to find certain answers yourself. Becoming self-employed is a tough task, wherever you are in life. Read More

Business performance measurement and management promote the use of carefully selected key performance indicators to evaluate the performance of a company, its management and employees. Management theory has long recognized that the primary purpose of a company s management is to maximize shareholde Read More

Make sure you monitor the progress of your business:

Good record keeping can show whether your business is improving, which items are selling and what changes are needed. Good record keeping can be the difference between failure and success. Read More

If you're in the tech business, now is the time to add content marketing to your strategy. Consumers are crying out for help in keeping up with changing technology, and with a solid content plan, you can save the day. Read More

Tumblr is another great online portal you can use to get traffic from. It’s very powerful and quite similar to Stumble Upon. the first thing to understand here is their audience (like other similar online services) likes to see nice and cool things: nice images, pictures etc.. basically is another Read More