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This post outlines big-picture objectives that every digital marketer should follow. From collaborating with unlikely sources to broadening your online marketing knowledge, we'll show you specific ways with which you can focus on innovative tactics to improve your marketing success. Read More

In the Chinese martial arts, imagery of the Five Animals: Tiger, Crane, Leopard, Snake and Dragon appears prominently. Each has its own characteristics and strategy, but which animal style are you in the office? Read More

Gary Vaynerchuk - the epic social media guy, entrepreneur and investor - offers you his insights on how to balance metrics vs. real results. Read More

A guide on how to create content and market yourself on Instagram. We explain how to capture high-quality photos and how to engage your followers. Read More

Online marketing changes from year to year and 2015 is no exception. Sometimes keeping up with all the changes and advancements can be a daunting task. New innovative ideas come alive and old ideas get more attention and power while some just dry up and blow away. Read More

Here are my 2015 web predictions that I think will dictate the Internet in 2015, such as the release of Magento 2.0, the future of WordPress and more. I cover topics such as eCommerce, social media, software integrations and more. Read More

How can you attract customers who haven’t engaged with you in a while? How can you make your business seem fresh to them again? One way is through triggered emails. Read on for how to use triggered emails to help breathe new life into old customer relationships. Read More

Arguably, one of the most valuable business outcomes to have come out of the internet age, for both vendors and customers alike, is the ability to make more informed choices when purchasing a product. As buyers, recipients of a service or simply curious researchers, we now have access to millions o Read More

There’s no use creating a wonderful piece of content and then have no way or plan of distributing it. So even before you pick up a pen and start trying to generate ideas, here is a list of 27 tools to help kick start your content marketing strategy. Read More

Entrepreneurship is a complex concept with very simple (and humble) origin. It is basically the process of developing a business, company, startup, organization or venture aiming at bringing something new (and needed) resource in the world! Read More