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Did you know that the way you dress, talk and move determine the first impressions seen by your bosses, partners or interviewers? Learn how to impress here. Read More

Did you know that the way you dress, talk and move determine the first impressions seen by your bosses, partners or interviewers? Learn how to impress here. Read More

The route man with a bad habit can result in a theft… The basic problem in dealing with cash is… people want it. Your habits are part of basic security. Read More

Everybody’s heard the phrase “if you build it, they will come.” Unfortunately, that’s simply not true in the world of startups and it’s even less true that “if you build it, they will come and pay you for it.” This pesky assumption is the downfall of many a new business. Read More

Making all three reader types (the Reader, the Scanner and the Bottom-Liner) happy with the same landing page doesn't have to be complex. How do you design your landing pages for all 3 audiences? Read More

With Shark Week under way, we thought it would be fun to think of how shark safety can guide you in the office environment.
Many of the shark safety guidelines detailed by National Geographic can be translated into good practices for any career minded individual. Read More

Most business owners have experienced this common situation. You get an email inquiry asking about your fees as the first or only question. If you have responded with your pricing, you probably never heard from the person again, right? This is not the best way to reel in a potential client. Read More

Most business owners have experienced this common situation. You get an email inquiry asking about your fees as the first or only question. If you have responded with your pricing, you probably never heard from the person again, right? This is not the best way to reel in a potential client. Read More

Google is giving prominence to social content more than it ever has before, so encouraging your readers to generate content of their own is a great idea. In fact, studies show that UGC speaks directly to audiences who use social media over more traditional web platforms.
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“Negotiations” may seem like something only big businesses have to deal with. But as a small business owner, you negotiate every day – with customers and vendors, over invoices and contracts, about the timing of a job and who will own the final product. You may not be involved in flashy, multimilli Read More