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With a little creativity and help from other stakeholders across your Institution, you can create an effective cybersecurity education program with a limited budget and staff. Read More

How do you ensure you are delivering the right message to the right people at the right time?
Identifying your target audience is the foundation of your marketing strategy. This entails understanding who your ideal prospects and customers are, who are your competitors as well as the core pain poin Read More

No matter how long you’ve been running your freelance business, your freelance productivity can still suffer. As a freelancer, it’s easy to spend the whole day rushing from one task to another – without really accomplishing a lot.
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In many cases, employee productivity can be the difference between a successful business and one that fails. Simply put, it is an assessment of the efficiency of an individual or group of workers, and can be evaluated in terms of output over a specific time period.

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What's the difference between CRM software and marketing automation software? Which would benefit you the most? Read this informative post to find out! Read More

Do you have to gift a family for their newborn baby? It's not easy to choose a gift for a newborn baby boy. But here are some of the best gift ideas that they would cherish and value.

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As Steve Jobs said: “Your work is going to fill a large part of your life, and the only way to be truly satisfied is to do what you believe is great work. And the only way to do great work is to love what you do.” Read this career-related post from Barbara Weltman. Read More

Learn about the SaaS business model and how you can grow your SaaS company by optimizing your revenue over time. See examples from companies at multiple price points. Read More

Tired of making decisions that don't benefit your life or business? Learn about the DECIDE framework and process with this informative blog post! Read More

You’re working with freelance writers to produce content. This is meant to free up your time to focus on other tasks.
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