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The student tends to value content that can solve his problem and not give generic stuff that he can pick from the internet. Read More

Most pricing pages have three plans laid out horizontally across the page. But why? And in what order? Simply copying what everyone else is doing, without understanding the purpose behind certain features or the research that shows which features convert the best, will give you a hollow page that f Read More

Your team has read the content marketing basics and your content distribution strategy is fine-tuned to a razor’s edge.

Sadly, there’s a problem. Your team’s productivity is holding them back from success.
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We depend on old school technology but when it comes to the future of your startup it is important that you stay updated with techniques which are sure to work. Ranking algorithm for SEO is continuously updated by search engine in an attempt to provide relevant results to user queries. Read More

Content may be king, but if you don’t optimise your blog content in a way that Google likes, your readers will never find it. Read More

If you are looking for an effective way to increase sales and keep your business in the forefront of customers’ minds, email is the perfect solution. With an ROI of $38 to every one dollar spent, according to a survey last year, email marketing can pay off big for a small business. After all, we al Read More

Join 5,000 global founders in Silicon Valley for 2-days of non-stop content – fireside chats, Investor Q+A’s, hands-on workshops, educational sessions; plus invaluable networking opportunities with your fellow attendees, 200+ exhibiting startups, and our great partners. Don’t miss out. Read More

Discover why you need to invest in customer success and how to do it, in this complete guide to getting started with customer success.


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Aside from the raw product you’re selling, company culture is everything.

It’s made up of your work environment, ethics, mission, expectations, and goals. You can have a great product, but without a solid culture to back it up, its development can fall apart.
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December 10 marks a momentous time for Yorke Communications. Way back in 2008, we started off as a small content agency, and we have taken great strides to become a name synonymous with B2B content marketing. The company is proudly called home by the team of highly trained, experienced and passiona Read More