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By Mackenzie Salis

One of the more practical ways to start a business is by making it accessible online. The recent decades have brought the birth of websites used for business purposes and more. The fact is, creating a website is way cheaper than using other advertisement strategies. Websites r Read More

So rather than thinking of social media as another channel for your hammer to pound messages into minds, think of it as a tremendous opportunity to pierce the tissue of demographics, personas, and other crude generalizations that hide your customers from you, and actually build relationships with y Read More

With so many people surfing on phones and tablets, guest blogger Martin Crutchley reports that websites have to incorporate “tappiness” into their design. Read More

I wrote this for all the business owners who find it tough to get Google+ Local reviews. This blog talks about the easiest way to leave a review. No Google+ account required! The secret is the Google Maps app for iPhone and Android! Read More

My Hanna Andersson story is about customer service gone wrong. What does it take for you to decide to walk away from a sale? Read More

Google’s Biggest Algorithm Update Since 2001 Google officially announced the hummingbird algorithm update that affected 90% of all search queries on September 26, 2013. Hummingbird aims to describe the “precision and speed” for which Google will now provide search result based around conversational Read More

You know that moment where you have already visited a website and then saw the advertisement over and over again? No, that's not stalking. That is a form of advertising called as retargeting. Read More

Blogging is a lot of fun and it has so many benefits. However, it can become less fun if it's all about you all the time. Do you feel that when people come to your blog that they are getting something for nothing? If you feel this way then you are a stingy blogger.
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the Google’s AdWords pay-per-click advertising program is a cost-effective way to reach a large number of customers. Large businesses using the advertising platform can target thousands of keywords at a time. Here are Five Google Adwords Tools to help you. Read More

Your portfolio sucks. It makes me cry. You are a great designer with a perfectly designed portfolio site, and yet, it’s still terrible at the same time. Even my cat, Sheldon, knows it, too. Good thing, you can still improve it. Read More