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Attracting customers can be tough. So the last thing your business needs is to have complexity hindering success. There is one way to help you cut out the complexity when you want to attract customers. It is all about doing the simple and obvious. Read More

MailChimp's app for HootSuite delivers detailed List and Campaign information and statistics, as well as great integration with HootSuite's social sharing and profiling capability. Read More

Give up too soon on your idea and of course it will be destined for failure. Here are four essential tenets of inventing and product development that will... Read More

This week we interviewed Baptiste Lacroix, CMO at Wimi, a teamwork collaboration tool for SMBs. Find out what he has to say about the company, his views on industry and much more. Read More

Ricky Dawn, online marketing whiz, takes us through how to set up Google Analytics on your website. This is the first in a multi-part series on Google Analytics. Read More

Microsoft's latest attempt to get marketshare is to lure Apple customers with a buy-back program. Good luck with that. Read More

Mobile apps are soon to be used on so much more than smartphones and tablets. Here are some forward-thinking approaches to help you stay ahead of the curve. Read More

There’s no doubt that the new generation have grown up with social media very much a part of their lives. As a result, there is a new growing market of people making online arrangements for death, and considering social media management services as the next logical progression.

For some users, o Read More

Now that you have a better understanding of your prospect’s goals and challenges, the next step is introducing yourself in a way that gets their attention and opens the door to a conversation. Read More

To grow a business into a viable, profitable enterprise, a successful entrepreneur will recognize the importance of hiring right-fit employees. Learn more about the signs your employee may be wrong for your entrepreneurial journey. Read More