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Location based check-in type services are this year’s overhyped topic – with good reason. While you may not understand why someone wants to be the mayor of their barber shop, you do need to recognize the behavior that social location services such as Gowalla, Foursquare, Yelp! and Facebook Places r Read More

Ever wonder how the traffic from individual Facebook posts or Tweets are behaving on your site? Here's a quick tip on how you can track these social media marketing tools in Google Analytics. Read More

I like to think of things in threes. It seems that my brain more readily learns and retains three things at a time. Three is a mystical number that shows up in the Bible and fairy tales too, so there must be something to it! Read More

If you could sell yourself,and convey “You’re the one in loss if you don’t buy my ideas” things would be really easier, right? So, how on earth can I sell myself? Read More

As a cash-strapped small business owner, I had to come up with creative ways of promoting my business. And by creative, I mean free :) And no, this is not going to be another post on how to use Twitter, Facebook... Read More

In order to be Amazing in our business maybe we should concentrate on being the best we can be, providing outstanding service to our customers rather than being obsessed about what our competitors are doing... Read More

I was reading a post on a forum the other day from a guy who was outraged by the poor service he'd received in a restaurant. The guy had gone to the trouble of typing up a detailed post describing the entire dining experience and naming and shaming the offending restaurant... Read More

Amazing business is in the experience of the customer. What is the most compelling reason someone will buy from you over the competition? Read More

Like all areas of business and life there are loads of myths around that can lead you into places you do not want to be. Marketing, especially today seems to have its share of what you should do in order to be successful and unfortunately many are just myths. Here are 6 that I think you should igno Read More

Defining one’s style as a business owner is essential. It is about developing the part of your identity that you call “business owner.” When you try to fit into a mould of another’s making, it can leave you feeling scattered... Read More