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In today's business world there are new expectations for marketers across the board to know how to do anything and everything that falls under the hopelessly broad term of “marketing.” Marketing expert Mike Bal shares the three most valuable skills you must have to compete. Read More

Fiverr is that place where you can hire people to do just about anything small for five dollars. Here are the gigs you might want to combine to a similar type of video for your website. Read More

When it comes to starting an online business, the number one question is whether you're going to make any money. And a large part of the profitability equation involves finding the right niche. Read More

If you know me then you know I love Twitter. It is my social media network of choice. Although Facebook is bigger, LinkedIn is more professional and Pinterest is more colorful, I always come back to Twitter Read More

Most brick and mortar stores are fighting showroomers the wrong way. This article suggests a better approach to prevent showrooming in physical stores. Read More

Don’t waste that great video. Where to upload it besides YouTube and where else to promote it for maximum effectiveness. Make it go viral with these tips. Read More

For most of us, we have far more ideas than time. Today’s great idea may not be ready to act upon at the moment it comes to you, which is why you need a trusted system in which you can collect and store ideas. Read More

Many new business owners are wondering: “Is having a traditional brick and mortar store worth the trouble?” To provide some context, and make the decision-making process a bit less agonizing, here are some of the pros and cons of tangible brick institutions versus virtual business models. Read More

2014 will mark the 20th anniversary of Amazon’s founding. During the intervening 20-years, Jeff has offered business executives numerous valuable tips, including the following... Read More

Something terrible happened to one of the students in my class last week. In just a short period of time, the Google rankings for his primary keywords went from page 1 to completely out of the search results altogether. Read More