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In this quick reference guide, I'm going to outline the 3 most fatal mistakes you can make while onboarding new employees, and give you solutions. Read More

Tech startups are on the rise and many more people looking to build a startup and become a budding entrepreneur looking up to the founders of companies the likes of Mailchimp, Moz, and EventBrite. There are still ongoing debates on if office culture is the way to go anymore with remote working/tele Read More

This is a meta episode of EGO NetCast, spending some time on the development of my podcasting. I recently reached a milestone of 500 downloads of my conversation with Jon Ferrara.

Could this be my break, after 10 years, since I started my first podcast on Soild Vox?

I am including a screen d Read More

Advertising on social media is a powerful and cost-effective options for entrepreneurs looking to expand their customer base. However many business owners make some simple mistakes that can severely hinder their campaigns. Here are a few common pitfalls to avoid: Read More

No matter what your goals are, there are a few things you can do to better use Twitter to help you reach any or all those goals.

For me, it all starts with having a smarter feed, since your feed is really the first thing people will pay attention to once they land on your Twitter page. Read More

The following podcasts will shed light on the ups and downs of starting your own business, while providing some insight and encouragement for the self-educating entrepreneur Read More

Our most recent podcast is here! Elizabeth Larkin and Gene Marks discuss the appropriate approach to creating a website and online presence for your small business. Have a listen, and as always, be sure to sign up for our weekly newsletter so you never miss an episode! Read More

The theme was “Ignite your passion” at Sage Summit 2016.
Sage CEO Stephen Kelly said in the opening keynote yesterday, “At Sage we want to help you ignite your passion for business.”
To help with that goal, Sage this year included several celebrities in the speaker lineup.
Day 1 kicked off with Read More

Want to make your business emails more professional? If so, then you should add a standardized signature to your business emails. Here is how to do it. Read More

Knowledge is power, which is why we were so excited to take a look at IBM Marketing Cloud’s 2016 Email Marketing Metrics Benchmark Study. Here are some of the key takeaways. Read More