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Imagine this: Your website has a sort of artificial intelligence and conforms beautifully to every device – smartphone, Ipad, Tablet, laptop, and desktop. Sounds like a futuristic dream right? It’s not. Let me welcome you to the future and give this new reality a name – responsive website design.
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This article addresses the goals and methodology of achieving a responsive web design (RWD), so as to display a site’s pages in the optimal format for any given display, whether it is a large format PC, a tablet or an iPhone. Read More

A few weeks ago a tweet by Bob Tripathi, founder of Instant E-Training alerted me to a fantastic video interview with Lee Odden, CEO of TopRank Online Marketing. Here are a few of my favorite takeaways from this content marketing strategy gold mine: Read More

Domino's advertising in which they refuse customers to make changes to artisan pizza may work brilliantly. This post explains why you have to say NO to customers once in a while. Read More

During recessions, most businesses must adopt out-of-the-box, creative b2b promotional strategies to create awareness for their business and brands, and to improve sales. Here are some examples of b2b promotional strategies that can work during recessions. Read More

Why use Pinterest in your business? One word, traffic. Serious traffic to your website. And more traffic means more clients. And who doesn’t want that? Read More

Many small businesses don’t understand what the health care reform bill means for them and may not be prepared if it becomes law. Read More

Any day now Google will release a focused new algorithm update whose sole purpose is to seek out and penalize over optimized websites. Should you be wary of Google’s impending update? What exactly is an over-optimized site? Read More

SEO definitely offers your businesses a “huge, huge opportunity.” Fact is, more than any other marketing strategy, SEO has the greatest impact on lead generation. Therefore; small business owner, you’re on track when you say you need SEO. Read More

Best in class companies utilize content marketing for brand awareness, customer acquisition, lead generation, and customer retention. It’s no surprise more than 60% of ALL companies plan to substantially increase their content marketing efforts in 2012. Why is content marketing so popular? Read More