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Bad customer service happens even to the best of companies. But how do you turn things around when it occurs. In this post, we will discuss how you can shift an unfortunate customer service into your best customer service delivery. Read More

Bad customer service happens even to the best of companies. But how do you turn things around when it occurs. In this post, we will discuss how you can shift an unfortunate customer service into your best customer service delivery. Read More

The Bench 5 is a weekly collection of entrepreneurial resources we love. Got a suggestion for this series? Tweet it to us @bench.
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6 actionable marketing tactics that are proven to help you grow your business. These tactics do no cost much, if anything at all, and they can have a significant impact on your bottom line. Read More

A simple rule in Content Marketing: Be Your Audience. #2 in Pixar's 22 Rules for Phenomenal Storytelling, but in content marketing and media it might be #1. Read More

The following provides a brief history and overview of the top Google algorithm updates, the changes and the impact they posed for SEO and digital marketers. Read More

Know more about the tips in designing your own business cards.
Here are the main reasons why:

• Design is not related to industry and/or brand
• Cluttered or outdated information
• Wrong choice of fonts, color and layout
• Unnecessary images
• Bland design Read More

Your business probably already has a social media strategy. But does that strategy include a Facebook video strategy? If not, you might be missing out on the full potential of the platform. And according to the site’s founder, videos could shortly become an even more important aspect of Facebook. Read More

Change is all about the why. Anytime you want to make any sort of change the first question you have to be able to answer is why. What is the “why” behind the change? The why is the reason, the motivator, the purpose, and the strength that allows change to occur.

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With Cyber Monday rapidly approaching, small business owners should consider adding some more comprehensive support to their websites to maximize customer satisfaction and purchasing. Read More