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A product or company's failure may hinge on many factors. Here are 3 marketing mistakes companies make the most often and how to avoid them. Read More

Gathering social insights in 1 place like "What types of content resonates most with my audience?" and "What social networks should I focus on distributing my content?" can be difficult.

Thankfully, a very cool tool I’ve discovered called BuzzSumo can help. BuzzSumo lets you enter any topic or d Read More

I call them the “The Big Three Time and Money Shapers” for any online business using social media - Your Purpose, Your Strategy,Your Comfort Zone. Each are part of a solution, which provides a way to keep you, your online business, and your social media activities productive. If you tip the balance Read More

Looking for some business inspiration? Here are 5 types of businesses that are perfect for springtime. Maybe you should consider having a franchise. Read More

By Sabina Stoiciu

As successful as your business might be, truth is you need to constantly look out for new leads, in order to keep it thriving on the long run. Thus, when managing a business, sooner or later you’ll stand face to face with the struggle to find new leads, attract them towards you Read More

By Olwen Dawe

Hands-up, how many times have you heard the following statements in a business context: ’I didn’t know they did that?’, ‘Oh, I thought they offered that service!’… or ‘I didn’t know I was supposed to do that’, ‘wasn’t that your job?’… ‘we were never told that was the plan’.

Now Read More

Employee benefits are a great way for employers to show staff that each person is a valued member of the team. This can lead to more satisfied employees and fosters a sense of loyalty to the company. Satisfied employees are more likely to be more productive which can greatly profit the company they Read More

Small businesses make the US economy tick. If you’re a small business owner, you should stand tall and proud knowing this. But leading a small business isn’t always green pastures. Risk and uncertainty are present at every turn, and each decision you make can impact your company’s bottom line. Link Read More

Google and other search engines have started to give more priority to the websites that have good social presence. So it is essential for bloggers to get more social signals naturally from the visitors and like-minded people.

This post reveals the significance of getting social signals for blog Read More

Have you ever felt anxious as a marketer? Have you felt fear, uncertainty, and despair? During a Facebook contest there are many things that can ruin the “party” you have been planning for weeks. Read the following 7 tips which can help you on how to prevent the roots of these anxious feelings. Read More