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Social media has exploded at a lightening speed during recent times and any business house that neglects SMM (Social Media Marketing) will be doing so at its own peril. People are no longer viewing press/TV/radio advertisements to know about your brand, products/services. They learn more about your Read More

People learn from their mistakes and smart people learn from the mistakes of others. If you want to start a successful blog or you already have a blog, but it’s just not giving the results you would like then you should first learn the blogging mistakes that other bloggers do and make sure you aren Read More

In today's social era, increased connectivity and knowledge sharing has led marketers to pay more attention to the science and art of influence marketing, business thought leadership, community and peer networking, and a stronger emphasis on inbound marketing. Read More

Gain valuable insight into what your audience/readers wants from you. Give the people what they want, and you’ll be bound for blogging success. Read More

Do you have an about me page? If not, here are some juicy advice that well help you create a knock out about me page that will attract more clients and customers. Read More

Launching a new and exciting business? Going through a rebrand? Or maybe you’re busy cooking up some new and improved language for your website. Don’t underestimate the power of a great tagline. Read More

An article highlighting the importance of clarity in writing, and outlining 10 simple steps writers can take to make their writing accessible and clear. Read More

Not everyone will contact your small business to complain. But they just might head online to spout off their negative feedback!

Keeping tabs of mentions of your biz on the internet is key to managing your online reputation. Some tips for covering your bases plus an infographic all about custom Read More

Answering the 5 W's is crucial for journalists -- but these questions are just as important for web content writers! Read More

I have a confession to make. I’ve never been very good at saying no. Popular wisdom dictates that business success in the online world depends on your ability to be helpful and likeable. But if you want to be successful there are times when you have to be firm and say no. Read More