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As Jonathan Davids, founder of influencer marketing platform Influicity recently explained to Small Business Trends contributor Brent Leary, YouTube is becoming an important place for brands to connect with customers. But it can also be an important place for small business owners and entrepreneurs Read More

According to a new study, the vast majority of content marketing strategies aren't nearly as effective as they could be. Read More

Now that the kids are back in school and the summer is dwindling, you might be feeling a little aimless. This is especially true if you are now kissing your newly-minted kindergartener goodbye at the bus stop and are left with an empty house. Read More

EGO NetCast podcast.

My interview with Pierre DeBoise, Zimana Analytics. More show notes will follow... Read More

I’m seeing a renewed appreciation of culture and values in business these days. Maybe it’s just another example of nature abhorring a vacuum, but I prefer to think it’s a natural evolution of the pervasive social networking communities where people relate to, and expect to interact with businesses Read More

How easy is it to get a small business SBA loan for start-up? The answer: It depends. On lots of stuff. The Role Of The SBA The Small Business Administration (SBA) provides a number of financial assistance programs for small businesses. Veteran-owned businesses, too. Read More

Valuing a business is an expensive action. It can cost thousands of dollars. But it may be desirable or necessary in some situations. Here are some good reasons you may need to get a business appraisal. Read More

I suspect the biggest costs both we (individually and within our organizations) and our customers incur is not the spending on new programs, solutions, methods, or change; but rather the costs of doing nothing. Yet we very seldom analyze and quantify these issues. Read More

Jill and Brad discuss the top 5 alternatives to cloning yourself to make your business better. If you can’t clone yourself, you can always hire administrative help — a virtual assistant, an assistant, even your favorite cousin or 6-year old intern. Read More