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Now that you have your small business up and running online, you’ve got your social media profiles set up, a shiny new website and lots of money to make, you need to start thinking about actively marketing your company. For many small business owners, in addition to posting on social and setting up Read More

Marketing is the key to success for just about any local business.

In fact, it’s often the only difference between a business that flies, or one that dies.

A great idea, product or service will ultimately fail if your audience isn’t even aware you exist or fails to understand why they should Read More

Forget traditional marketing. Here is a great way to promote your business that many people overlook: Public speaking. Read More

After creation and organization, the promotion of an online meeting is always the most difficult thing.

The web, however, may give you a big hand.

But which resources and tools enable you to achieve success?

Here is a guide to manage and promote your online event. Read More

When starting out with your content marketing plan, you need to focus on a centralized set of topics and keywords.

With recent Google updates, the search volume data of typical keyword research tools aren’t as accurate, but there are other strategies to identify good keywords. Read More

Customer experience has always been an important component to business success but even more so in today’s wired, interconnected world. Companies need to differentiate their business from a noisy marketplace that offers near identical products and services everywhere. Better technological advanceme Read More

The attention spans of online users are dropping, which means you need to be more creative and sharp in catching the interest of your readers for them to read your content from start to end. Here are a few ways to get you on your way writing engaging content. Read More

On this episode of the eCommerce Marketing Podcast we have Kristen Craft from Wistia. Kristen is going to show you how to grow your eCommerce business using video marketing. This episode will give you actionable tips you can use to grow your business. Read More

The best email marketing campaigns are always a work in progress. Heres 5 things Ive learned from one of my most successful campaigns. Read More

A business consultant works with a company or small business to review the existing practices in the areas of sales, marketing, product or finance amongst others and then to work with the management to make recommendations for improvements. Most business consultants specialise in one or two areas o Read More